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Privacy Policy

Last updated: May 15, 2026

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Welcome to The Violets. Your privacy is important to us. This Privacy Policy explains how personal information is collected, used, and protected when you visit this website, subscribe to newsletters, submit contact forms, purchase digital products, or interact with the site.

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This Privacy Policy is designed to comply with the European Union General Data Protection Regulation (GDPR) and applicable Finnish data protection legislation.

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1. Data Controller

The data controller responsible for personal data processed through this website is:

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The Violets
Email: Contact
Website: The Violets

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2. What Personal Data We Collect

We may collect the following information when you use the website:

  • Name

  • Email address

  • Information submitted through contact forms

  • Newsletter subscription preferences

  • Purchase information related to digital products

  • Website usage data and analytics

  • Cookie and browser-related information

  • Social media interaction data

 

We only collect personal data that is necessary for the purposes described in this Privacy Policy in accordance with GDPR data minimization principles.

 

3. How Your Information Is Used

Your information may be used for the following purposes:

  • Responding to contact requests and collaboration inquiries

  • Delivering newsletters and marketing emails (only with consent)

  • Providing digital products and customer support

  • Improving website performance, content, and user experience

  • Website analytics and traffic measurement

  • Preventing misuse and protecting website security

  • Complying with legal obligations

 

4. Legal Basis for Processing

Under GDPR, personal data is processed based on one or more of the following legal bases:

  • Your consent

  • Performance of a contract

  • Legitimate interest

  • Legal obligations

 

Newsletter and email marketing subscriptions are based on user consent, which must be freely given and actively confirmed.

 

5. Newsletter & Marketing Communications

If you subscribe to our newsletter, you may receive:

  • Skincare and beauty content

  • Wellness updates

  • Blog updates

  • Digital product announcements

  • Promotional content and collaborations

 

You may unsubscribe at any time using the unsubscribe link included in emails or by contacting us directly.

 

6. Cookies & Analytics

This website may use cookies and similar technologies to:

  • Improve website functionality

  • Analyze website traffic and performance

  • Remember user preferences

  • Support embedded content and third-party services

 

Non-essential cookies are only activated after obtaining user consent through the cookie banner. Users may withdraw or modify cookie preferences at any time.

 

7. Third-Party Services

This website may use trusted third-party services including:

  • Website hosting providers

  • Email marketing platforms

  • Analytics services

  • Payment providers

  • Social media integrations

 

These providers may process personal data on our behalf only as necessary to provide their services.

 

8. Data Retention

Personal data is retained only for as long as necessary for the purposes described in this Privacy Policy, unless a longer retention period is required by law.

Newsletter subscriber data is stored until the user unsubscribes or requests deletion.

 

9. Your Rights Under GDPR

Under GDPR, you have the right to:

  • Access your personal data

  • Correct inaccurate information

  • Request deletion of your data

  • Restrict or object to processing

  • Withdraw consent at any time

  • Request transfer of your data

  • Lodge a complaint with a supervisory authority

 

In Finland, the supervisory authority is the Office of the Data Protection Ombudsman.

 

10. Data Security

Reasonable technical and organizational measures are used to protect personal data from unauthorized access, misuse, loss, or disclosure.

However, no internet transmission or storage system can be guaranteed completely secure.

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11. Children’s Privacy

This website is not intended for children under the age of 13, and we do not knowingly collect personal data from children.

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12. Changes to This Privacy Policy

This Privacy Policy may be updated occasionally to reflect legal, technical, or operational changes. The updated version will always be published on this page with the latest revision date.

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13. Contact

If you have questions about this Privacy Policy or your personal data, please contact:

Email using the contact form: Contact
Website: The Violets

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